Spanish third-division club Cultural Leonesa made headlines around the world when they unveiled a special tuxedo kit last week and now they've actually worn it for a match. The kit, which was designed specifically to draw as much attention as possible to the club's charitable interests, was used for a one-day preseason tournament benefitting the local mining industry. Ten percent of all shirt sales will go to charities for mining families.
Henning Nielsen, marketing manager for kitmaker Hummel, told CNN:
"The club wanted to help the mining industry in the region, which is having some really tough times.
"We wanted to go in and explore the club's heritage and find what has local character, and incorporate that into the design.
"The club is celebrating its 90-year anniversary, so instead of having a formal reception with wine and drinks and snacks the club decided to do something ... another way with a bit of character."
The white tux goalkeeper kit was a particularly inspired creation.
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